Discover how Performance Now! can help you optimize your web site
Landing Page Optimization
Turn inefficiency into profit with targeted optimization
Ad Optimization & Bot Detection
Simplify complex analytics and keep bots at bay
Discrepancy Tracking
Spot ad tracking mismatches before they drain your budget
Identify Technical Issues
Gain insight into potential website or app problems
Shopify Integration & Product Feeds
Harness product data and native events for maximum ROI
Ease of Use
Start optimizing in days, not months
Landing Page Optimization
Dynamic Content that Converts
- Make real-time adjustments to page content based on user behavior and UTM tracking.
- Craft one copy and reuse it across multiple optimizers and pages—modify content in one place while still viewing analytics in each unique context.
- No minimum volume: reach meaningful A/B testing conclusions faster than any other tools, and add or remove test variants even while experiments are running.
- Group KPIs (like time on page, click-throughs) to gauge and optimize user engagement.
Ad Optimization & Bot Detection
Maximize Ad Spend While Ensuring Traffic Integrity
- Pinpoint high- and low-performing traffic sources with advanced UTM and analytics tracking.
- Automatically detect suspicious visits and present a non-intrusive one-click Captcha for validation.
- Customize detection sensitivity—strict or lenient—to match your campaign goals.
- Filter out or segment bot traffic reports to preserve data accuracy and protect ROI.
- Leverage an advanced scoring system for consistent, high-quality lead generation.
Discrepancy Tracking
Spot the Difference Between Publisher and Advertiser Click Data
- Identify troublesome traffic sources through detailed discrepancy reports.
- Pinpoint the gap between clicks invoiced by a publisher/SSP versus your own tracking data without the need to upload publisher data.
- Utilize a unified infrastructure that interprets low-level network signals as Click Command calls.
- Achieve near parity with publisher data.
Identify Technical Issues
Enhance User Experience & Funnel Efficiency
- View reports by device and browser to isolate performance bottlenecks.
- Pinpoint exactly where your KPI rates drop across the user journey.
- Create custom events to track site speed, user flows, or any other critical metric.
Shopify Integration & Product Feeds
Streamline Your E-Commerce Tracking
- Seamlessly import product catalogs and run experiments with your own items.
- Leverage native Shopify events—from viewing a product to purchasing—without complex setup.
- Integrate effortlessly with any Shopify theme and Tag Manager to avoid double-counting.
- Enhance or create product metadata (like Google Shopping) for deeper insights.
- Dynamically redirect to the best product for each audience, boosting conversions.
Ease of Use
Simplifying Web Optimization
- Get started with a lightweight script and an intuitive admin panel—no coding required.
- Out-of-the-box compatibility with standard analytics (UTM, Google Analytics) or easily add custom integrations via the admin panel.
- Enable zero-cookie tracking by default to maintain privacy compliance.
- Adapt advanced configuration settings for custom needs, like A/B testing or custom events.
- Leverage default presets for quick setup, with the flexibility to fine-tune anything as you grow.